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The Willows Inn is a globally acclaimed dining experience on Washington’s Lummi Island. When developing its brand identity and print collateral, we aimed to convey the harmony and attention to detail present in the Inn's artfully crafted dishes.
Industries
Hospitality
Food & Beverage
Services
Art Direction
Brand Identity
Print & Packaging
The brand aesthetic gracefully aims to convey the harmony and attention to detail present within each of the Inn's artful dishes. Various paper colors, embossed textures, and copper foil create diverse yet subtle elements to balance the rustic nature of the island and its surroundings.
Located in the northwest corner of United States on a small, rural island in the Salish Sea, The Willows Inn offers a single-seating, plated tasting menu that changes nightly, with more than a dozen inventive small plate courses dependent on the flavors of the season. Each dish is carefully crafted from ingredients farmed and foraged in the local area or fished just off the shore of the Inn.
Print Collateral
Our paper choices nod to elemental experiences found at the heart of the Inn's landscape—mist, smoke, and harvest. Inspired by the orange sunsets visible from the dining room, we produced a custom copper foil to elevate unique print pieces.