The symbol is composed of two semi-circles, representing a routine, an hourglass, the letter ‘H’, or two stacked gummies. This symbol captures the essence of what Habits represents.

The graphic system uses a dot grid to align the various elements, including a consistent colored label system to highlight the key high-level aspects and ingredients of the supplement. Loosely inspired by beakers and other scientific measurements, the grid creates a mechanical, organized feeling. Contrasting that, the moments of saturated colored blocks overlapping the grid create moments of play.