Habits™, a wellness supplement company, seeks to encourage self-improvement through a better daily rhythm. Bringing health and wellness to the Middle Eastern market with a simpler approach of transparent and honest ingredients.

The graphic system uses a dot grid to align the various elements, including a consistent colored label system to highlight the key high-level aspects and ingredients of the supplement. Loosely inspired by beakers and other scientific measurements, the grid creates a mechanical, organized feeling. Contrasting that, the moments of saturated colored blocks overlapping the grid create moments of play.